Jinaye Conley

theconleyrealestategroup@yahoo.com

Selling

PROFESSIONAL REPRESENTATION   |   MARKETING STRATEGIES   |   INDUSTRY LEADING RESULTS

IDENTIFYING MY VALUE AS YOUR REAL ESTATE AGENT

With years of experience in the Listing and Selling of Bay Area homes we know selling a home can be more emotional than buying a home, and we’ll leverage our experience and uniquely defined market experience to work as your sole advocate throughout the pre-staging and marketing process. We will start by identifying your specific motivations for selling, establish a customized timeline and a marketing plan, and see how your home compares with others on the market. We have an industry leading record of proven success, and you can rely on our team of professionals to be your premier source for orthodox and uniquely creative solutions alike.

IDENTIFY YOUR HOME'S MARKET VALUE

We will work together to assess your home’s worth to determine its market value, taking into consideration such variables as features, living space, lot size, location, market demand, school district, proximity to shopping, places of worship, freeway and commuter arteries and recent comparable sales. We will then create a “Comp Based Analysis”, or comparative market analysis (CMA), that will help determine a competitive listing price and subsequently a listing price strategy that will attract the highest number of qualified Buyers and develop the maximum level of interest in your property. Achieving the highest net sales price requires an in-depth understanding of many aspects of the real estate market like current interest rates, As Is vs. repair based offers, all cash vs. conventional loan benefits, multiple offer counter offers, demographics, specific Buyer's stated needs, negotiation strategies, Buyers agent's known skill sets and assess the highest probability to close escrow by aligning all of these variables into the best marketing strategy so your success is ensured.

PREPARE TO LIST YOUR HOME

One of the key advantages in our mutual success is that The Conley Real Estate Group prepares your home for sale. As we prepare to introduce your new inventory to the general public on a local, regional, national and international level we strive to prepare your home to represent the next owner's dreams. Our combined efforts will define the precise price point, time period and marketing techniques to position your home to be the preferred property in your neighborhood. 


The key is that we have a track record of coming into any neighborhood, preparing the finest inventory, establishing the marketing energy and out-performing any previous sales results. We accomplish this by using our experience based talents to 1). Introduce your home to the market in an industry leading high-end "New Age COVID-19 Marketplace" manner 2). Use industry leading web based, print based and relationship based marketing to 3). Develop the synergy known as "selling the sizzle of your home" to set the benchmark of immediate interest from multiple Buyers 4). Then use carefully chosen words and negotiation skills to maintain all of the Buyer's interests while supporting the reasoning for the higher sales price 5). All with the goal of reaching a sales price that results in prompt and industry leading results. Our team plans to succeed on your behalf and our proven methods work!

DESIGNING THE HOME FOR SALE

There are several schools of thought and you are in charge of how you want your property marketed. One method is to market the home in its As Is condition. In some cases homeowners choose this method to expedite the sale of their home. A second approach is to pre-stage and stage the property for sale. With this approach our team of experts can advise you on how to prepare the interior and exterior of your home for sale. 


It’s all about curb appeal, professional photography, socially acceptable and health conscious methods of presenting your home in the most favorable light.  We work tirelessly to assist you and your home needs to shine on the inside and out before putting it on the market. We’ll strategize with our network of skilled vendors to ensure improvements, staging, photography, and video are of a professional caliber and give Buyers a reason to show more than a passing interest in your home. Remember, you only have a matter of seconds to make a great first impression, so let's make it count.

MARKET YOUR HOME

Let's face it your home deserves a unique, customized marketing plan to set it apart from others on the market. We’ll combine new-age-industry-defining technology and proven pin-pointed online marketing strategies with tried-and-true techniques like high-quality 6-panel card stock brochures, New Age on-line open houses, private showings that not only comply with state and local COVID-19 guidelines but most importantly serve to respect the value of you and your family's health! From there we advance the marketing by alerting local Buyer’s and local Buyer's agents to give your home optimum exposure. We’ll utilize our trusted network of vendors, such as photographers, to make your home come to life and create local, regional, national and international awareness. Our advanced Marketing Campaigns guarantee that your home is viewed on multiple levels in our society. On-line with professional photography, pristine 2D Floorplans with dimensions, 3D Matterport Interactive Video Tours, "Just Listed!" direct mail 5.5" x 8.5" 4C Full Color Postcards, Weekly Local Newspaper Advertising (See our 52 week marketing campaigns that include The Saratoga News, The Los Gatos Weekly and local newspapers in the city of each of our listings... Unique to our brokerage is the ability to reach thousands of agents, SOI (Sphere-of-Influence Clients), past customers and literally several thousand Realtors who know that Jinaye Conley and The Conley Real Estate Group present some of the most well prepared and finest homes in the industry. When agents know in advance that they can show your home and know that their clients will appreciate the property's combination of price and condition then that represents a confidence that is earned over time. We have earned that confidence!

PREPARE THE PROCESS TO NEGOTIATE THE HIGHEST SALES PRICE

BIntelligence, the strategic  command of every variable in the industry, the in-depth understanding of the variables of human nature and trained negotiation strategies are the keys to any successful negotiation process. At this crucial stage, we’ll leverage every negotiation tool to help you make the best deal possible and arrive at a price that both you and the Buyer can agree upon. We’ll use our expertise to coach you through terms, contingencies, and the Buyer’s financing terms. You’re nearing the final stages of this escrow and you have our team of professionals poised to guide you through each step. Please remember our initial goals that are obtaining the top dollar sales price, in the shortest period of time, with little or no disruption to your life. 

THE CLOSE OF ESCROW!

The close of escrow represents a combination of all of our successful actions. We’ll be right by your side during these final steps, engaging with the Buyer’s agent and lending institutions to ensure all requirements are met, inspections are performed, financing is approved on time, and all the necessary disclosure documents are provided. Then, we will be there for your sign-off and ensure that each and every detail is addressed properly. Congratulations! You’ve just sold your home!
If you are selling then my proven "Sales Steps to Success" will provide you with a proprietary professional step-by-step process to get your home prepared for an Exclusive Marketing Campaign. 


Jinaye Conley

Jinaye Conley

theconleyrealestategroup@yahoo.com

Keller Williams Real Estate
Call: 408-867-9300

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